Upcoming Events

Podcasting: Lessons Learned From Concept to Launch

October 28, 2020
12:00 PM - 1:00 PM



Want to launch your own podcast but don’t know where to begin? Join Lisa Cruz and Raquel Lamal as they share their journey of launching Sole Source during a pandemic. They will share how Sole Source came to be from the inspiration to a full business plan and why they felt it was more important than ever to get it up and running during a time of uncertainty. They will also share their top 10 tips of what they learned along the way to help you get started. Let their learnings be your guide to sharing stories on this growing platform.



Lisa Cruz, President and Owner, Red Shoes PR

Lisa Cruz founded Red Shoes Inc. in 2008 in Appleton. Lisa has 25 years of experience in public relations, communications and marketing in areas such as strategy, crisis communication, social media, internal communications, campaigns and traditional media relations. She has worked for a number of industries including health care, finance, economic development, manufacturing, construction, entertainment, fitness and public affairs. Lisa has been recognized by one of the top women in PR nationwide according to PR News.

Raquel Lamal, Media Specialist, Red Shoes PR | Host, Sole Source

Raquel Lamal joined Red Shoes Inc. in May 2017. Prior to joining Red Shoes she worked at NBC26 in Green Bay, Wisconsin for almost seven years, starting as an intern and working her way up to an on-air multi-media journalist, producer and fill-in anchor. Lamal has also won an Edward R. Murrow and Emmy award during her time in broadcast news. In addition to her media specialist responsibilities at Red Shoes Inc., Raquel is also the host of Sole Source.



$0.00 FREE for AMA Members

$5.00 Non-AMA Member Ticket